Insights by Modus

The first of June marks the beginning of Pride Month for large and small businesses alike. Many companies dawn rainbow-colored logos, hang multi-colored flags in their offices, and host Pride celebrations in their workplace. However, these actions have been criticized by activists for being performative and inauthentic. While many companies show outward allyship, their internal actions sometimes have proved anything but.  This has been coined as “performative allyship” or “rainbow capitalism” – when companies promote support (and sometimes financially profit

As vaccine rollout increases, mask regulations decrease, and getting back to “normal” is within reach – most offices have revisited their work-from-home policies and have considered reopening their offices. As offices announce hybrid work plans, many people are refusing to leave remote work behind. Employees have found that remote work offers better work/life balance and cost savings. So many people prefer remote work, that a May survey by Morning Consult found that 39% of remote workers would consider quitting if

According to the American Express 2019 State of Women-Owned Businesses Report, businesses owned by women have grown by 21% since 2014, while all businesses increased by only 9%. However, a study by Crunchbase found that only 2.3% of venture capital funding went to women-led startups in 2020. This number fell from 2.8% of funding in 2019. In terms of dollars, their study showed that female-founded companies received $4.9 billion in funding in 2020, which is a 27% decrease from 2019.